MEE 2017: The Group is becoming a significant player in the Middle East
For the first time, the Group presented to Middle East Electricity all of its SBUs on a stand highly oriented towards applications, built on 2 floors with a total surface area of 96 m2. This year, a demonstration space was used to show the various MV underground junction and branching technologies.
For several years, the Group has invested in this trade show that is important not only in this part of the world but well beyond, attracting people from East Africa and Pakistan and India. Covering 63,000 m2, the event receives nearly 21,000 visitors from 150 countries. For the Group, it is a strategic place to meet its customers, prospects, and especially local agents.
Over the past 3 years, the fair has added a part devoted to renewable energies, which even in the countries of black gold, will become essential.